SEO Services

Increasingly, website owners are becoming more aware of the need for good results in searches using today's most popular search engines. Not too long ago, extensive use of keywords in what are known as web page 'meta-tags' was often enough to get a website good results.

So, can you be top of Google by merely choosing good keywords?

Today's search engines are smarter, much smarter, and are constantly changing and being refined like all technology. Search engines, and in particular the world's most popular search engine, Google, are driven by the desire to return results of value to the web searcher.

We would like you to think about that for a moment, and how in the long term view you can relate this thought to your website.

Google rates the value of your content, in part, by other sites linking to you. Each incoming link is considered a vote for the content of your page. Does your site offer valuable original content that other sites want to link to?

The Secret to SEO success!

The real secret to search engine success is actually NO secret. You just need to provide web content of 'real' value to your target audience. Sounds simple, doesn't it?

Here's our short list recipe of SEO secrets:

1. Today's results are not necessarily good tomorrow
2. Your site must be more than a sales outlet
3. Content is King
4. Stripes are earned through focus, effort and diligence
5. Do not stand alone — create online relationships
6. There are results but no guarantees**
7. Your website should use web standards
8. Write about what you know
9. Patience is a virtue
10. A website is like a store and needs to be manned

**any organisation offering you SEO guarantees should be considered with caution. Also, think about what is being promised. For example, to search on your domain name and as a result getting it on top of Google is of course not worth paying for. What is worth paying for is for your domain to appear early in a Google search when important information about your business is contained in the search criteria.

We're happy to sit with you and show you how to go about it. We can show you the online tools, used by SEO experts, that freely help you refine your keyword focus, and we can advise on how to write content in sympathy with your keywords to allow better rankings for your site.

Of course if all this is sounds too hard or too time consuming (it certainly is!) we can do it for you.

W3B offers a dynamic and ongoing SEO service that has delivered tangible results on the bottom line for our customers. Our SEO service includes keyword phrase research and search description design, meta description optimisation tailored to the customer’s site as well as content recommendations and optimisation.

So you can see exactly what visitors are doing on your site, our advanced session tracking gives you unique ways to easily analyse your website traffic and target your content accordingly.

Earlier we asked you to think about 'results of value' and now we ask if you feel that what you have just read was of value to you. If the answer is yes then you may consider this page a good example of our SEO philosophy in action.